HUMNScope comes first
We discuss the problem, your approved tools and the workflow worth building. Features, delivery timing, support and price belong in the written agreement.
Operating systems
Coaching OS.
Built around your work.
A workspace built around a coach’s methodology and approved client context, with support for preparation, follow-up and progress tracking.
Inquiry-only. Scope, availability and price are agreed individually. A paid session is the fastest way to scope one.
Illustrative example
See the working approach.
This interactive example uses fictional client and session data. It shows possible workflows, not a live client record, a promised result or an included feature list for every engagement.
The Coaching OS
Custom scope · inquiry only
Illustrative Coaching OS demo · fictional client, intake to renewal
New client signed: Jess, account executive. Here's her intake call.
- Processing the 68-minute intake conversation
- Building her client file in your practice's structure
- Flagging what she said, and what she talked around
Client file created · Jess
Your intake structureScroll ↓
Who she is
Third year as an AE, hired for potential, missed quota three of the last four quarters. Her manager's words: "she has it, she just doesn't believe it yet."
Her stated goal
"Get consistent." Said three times. Consistency is the safe word; what she's describing is confidence.
The goal under the goal
Proving she belongs in the room. She called herself "lucky" for both of her big closes, at minute 9 and again at minute 44. Nobody closes a seven-figure deal twice on luck.
Baseline patterns to track
- Prospecting stops for days after a hard rejection. She calls it "research mode."
- Discounts early. Not because the deal needs it; because she doesn't believe she's worth list price yet.
- Apologizes when asking for the meeting. Listen for "sorry to bug you" in her call recordings.
- Over-prepares the demo, under-prepares the ask.
Commitments from the intake
Weekly sessions, Tuesdays · 90-day goal: prospecting blocks that survive a bad week · homework: three call recordings before session one.
Want her kickoff plan? First three sessions, sequenced against what she told you.
Yes.
- Session 1: the call recordings, together. Count the apologies out loud. Data before identity.
- Session 2: the "lucky" story. Walk both closes back step by step until she sees the skill in them.
- Session 3: first live rep: a full prospecting block Monday morning, debriefed Tuesday while it's fresh.
Prep me for Jess at 10:00.
- Reading her file: 2 sessions, 3 call recordings, your margin notes
- Checking her week: pipeline review is Thursday and she's at 61% coverage
Walk-in map · one glance, everything loaded
Jess · 10:00 · session 3 of the kickoff arc
Open with: Friday's win. She booked the VP meeting herself, no apology in the ask. Name it before she explains it away.
New since Tuesday: pipeline review Thursday, and she's at 61% coverage without mentioning it. She's hiding the number, not the problem.
Watch for: the self-deprecating joke right before she shows you numbers. That's the tell.
One question: "If you managed a rep with your exact pipeline, what would you tell her to do Monday?"
Her Monday prospecting block is in the homework log. Want the 60-second read before she joins?
Process today's session with Jess.
- Transcript filed, session notes written, month-3 milestone recorded
- Cross-referencing twelve weeks of sessions and call recordings for patterns
- Worth noticing: she asked for the close on the Halvorsen call without apologizing for it. First time since you started. Zero "sorry" in the whole recording.
- Pattern alert: her prospecting blocks vanished again this week, right after the Meridian loss. Third time. Your own note from week 2: "rejection sends her to research mode. Don't let her hide there."
Gmail · draftYour voice, not AI'sZero em dashes · sounds like you
That ask at minute 41
Jess, you asked for the close today without apologizing for it. First time since we started. Sit with that for a second, because six months ago you couldn't.
One more thing. Your prospecting blocks disappeared again after the Meridian loss. Same move as the last two times. That's the old story talking, not your calendar.
Monday morning, first 90 minutes, calls before anything else. I'll check in at 10. You're closer than you think.
Dana
SendEdit first
How is Jess actually doing? Show me the year.
- Scoring 12 months of sessions, call recordings, and homework against her intake baseline
Progress scorecard · Jess, year one
Baseline: intake, week 0
Quota attainment71→104%
Pipeline coverage1.4→3.1x
Average discount18→6%
Days lost after a loss5→1
The line for her: she made Club by one deal, and the deal that got her there closed at list price. The imposter voice still shows up in executive rooms. That's the year-two arc.
Want the client-facing version? She's the kind who needs to SEE the distance she's covered.
What's my week look like?
- Eleven sessions, two intakes, and one thing you shouldn't miss:
Jess's renewal window opens in two weeks, and this is the moment: two years in, quota beaten twice, Club, and Thursday she was asked to mentor the new AE class. Want the renewal conversation built?
Yes.
- The story arc: intake Jess next to today's Jess, in her own words from your transcripts. "Lucky" stops appearing after month five.
- The year-three frame: the enterprise patch and the executive room. Built straight from the scorecard's open item.
- The note, in your voice, drafted:
Renewal note · your voiceBuilt from 2 years of sessions
Jess, two years ago you sat down and told me you felt like a fraud waiting to be found out. Last month you closed the biggest deal on the team. At list price. Thursday they asked you to train the new class.
Frauds don't get asked to teach.
Year three I want to point all of this at the enterprise patch. You've earned the harder rooms. Let's find time next week to talk it through.
Dana
Renewed for year three. The admin disappears, and the human part gets bigger.
Before a build
Agree on the work and the boundaries.
Ownership stays clear
You own your data and the delivered workspace copy as set out in your agreement. Third-party tools and any licenses are identified before work begins.
Use approved information
Only share material you are allowed to use. We agree on data access and handling, and keep each client’s work separate. Read our privacy and security information.
Start a conversation
Tell us where Coaching OS could help.
An inquiry establishes the next conversation. It does not reserve a build or require payment. If your question needs a focused working session first, the paid hour with Nick Labo and Daniel Borodyansky is a separate service.
Already a customer? Get support for your existing order. Your accepted terms and access remain in place.